BGT branding strategy can divide 4 points
: Trademark
The company has permitted to distribute Ready-to-Wear Apparel under Body Glove trademark for men and women from IP Global Investments America,NC.(“IPG”) in 6 countries: Thailand, Vietnam, Burma, Laos, Cambodia and Philippines
: Quality
The product varieties are in the range of choices ,captivating designs and colors, soft and durable fabric and take care of its long lasting colors.
: Price
The products under Body Glove trademark which distribute at Body Glove stores will have same prices <one price policy>.Sometimes there are differential about promotion. In order to confirm the consumer’s needs, the company has defined appropriate price
Dear, BODY GLOVE's brand manager
ตอบลบAs our business relationship; first of all, I would like to say “THANK YOU" for your invitation.
For your brand, in my view, it's so interesting and it's known around the world.Thus, I'm glad to be the partnership of yours.
I would like to say something here. I'm so impressed with your brand. I like the way you design and make your writing. It means how much you understand information in your brand.
However, I notice from my understanding, I'm so impressed in your brand. It would be better if you use more picture to present your brand.
Hopefully, I appreciate the opportunity to exchange the idea on your blog designing.
Sincerely yours
Saranya Preecha
General Manager of PEPSI